IanDesign

For a Family Entertainment Center owner, every square foot of your facility is prime real estate. The ultimate goal is to maximize your Return on Investment (ROI) by installing attractions that are popular, reliable, and profitable. While classic arcades have their place, the real financial growth is in a new Continue Reading

In the Family Entertainment Center (FEC) industry, innovation is the key to profitability. Guests are no longer satisfied with passive entertainment; they seek immersive, active, and social experiences. Investing in the right “active gaming” attractions—which blend physical play with digital interaction—can dramatically increase your revenue, boost party bookings, and keep Continue Reading

The competition for your guests’ time and money is fiercer than ever. Traditional attractions are facing declining replay value, and customers (especially Gen Z and Millennials) are seeking high-intensity, “phygital” (physical + digital) experiences. To future-proof your entertainment venue, you can’t just add more equipment; you must invest in the Continue Reading

Standing still is the fastest way to fail in today’s FEC market. With 68% of families seeking venues that “get kids moving while having fun,” active entertainment has shifted from optional upgrade to survival requirement. As 2026 approaches, these five trends separate thriving centers from obsolete ones. Each includes actionable Continue Reading

For mall and property owners, empty space is a direct hit to the bottom line. The decline of traditional anchor tenants has left large, hard-to-fill footprints that negatively impact revenue, co-tenancy agreements, and investor confidence. The challenge is not just to fill this space, but to monetize it effectively. Dynamic Continue Reading

For Family Entertainment Centers, the mission is constant: innovate or risk becoming irrelevant. One FEC, let’s call it “Center City FunPlex,” was facing this exact challenge. Their traditional attractions were showing their age, birthday party bookings were flat, and footfall was stagnating. They needed more than a simple refresh; they Continue Reading

The entertainment landscape is changing. Audiences are no longer satisfied with passive experiences. They’re trading 3D movies for escape rooms and traditional arcades for interactive, physical challenges. They want to be part of the action. This is the shift from passive immersion to active immersion. And at the forefront of Continue Reading

The entertainment landscape is changing. Audiences are no longer satisfied with passive experiences. They’re trading 3D movies for escape rooms and traditional arcades for interactive, physical challenges. They want to be part of the action. This is the shift from passive immersion to active immersion. And at the forefront of Continue Reading

Truth or Dare isn’t just a game; it’s a social event. As a kid, it was about harmless secrets. As an adult, it’s a powerful tool to explore boundaries, spark new connections, or add serious spice to a long-term relationship. But how do you take it from “PG” to “18+” Continue Reading