IanDesign

In the competitive world of location-based entertainment, the “wow factor” is essential, but Return on Investment (ROI) is king. As traditional arcade machines and static escape rooms see diminishing returns, Interactive Game Rooms have emerged as the superior investment for 2025 and beyond. This guide focuses on the business strategy Continue Reading

In the competitive world of indoor entertainment, venue operators are constantly looking for the “Next Big Thing.” While VR had its moment, the industry is currently shifting toward Active Entertainment—experiences that combine physical movement with digital gamification. Leading this charge is the LED Interactive Floor, often referred to as the Continue Reading

For investors and operators in the leisure industry, the goal is clear: maximize Return on Investment (ROI). As the demand for “Gamefi” (fitness + gaming) experiences explodes, equipping your venue with the latest active gaming technology is a smart move. However, the difference between a profitable attraction and a maintenance Continue Reading

The entertainment industry is undergoing a massive seismic shift. For decades, the “arcade” was defined by dimly lit rooms, coin-operated cabinets, and passive interaction. Players stood still, staring at screens, isolated in their own digital bubbles. However, as we move into 2026, this model is rapidly becoming obsolete. A new Continue Reading

The entertainment landscape is undergoing a massive shift. For decades, arcades were defined by passive experiences—sitting in a racing chair or standing still to push buttons. However, as we move deeper into the mid-2020s, a new trend has taken over the industry: Exergaming. By combining “exercise” with “gaming,” venue operators Continue Reading

In the post-pandemic era, the “Experience Economy” is dominating the leisure market. Venues that offer unique, high-tech, and physical experiences—similar to the popular “Activate” brand—are seeing record-breaking foot traffic. For investors and business owners, the question is no longer if they should invest in active gaming, but how to do Continue Reading

For any new or expanding Family Entertainment Center (FEC), the primary goal is clear: High ROI. Achieving this requires more than just buying games; it demands a strategic partnership with an FEC Equipment Supplier that offers a complete, holistic approach—an end-to-end solution provider. Active Entertainment Solutions The Power of End-to-End Continue Reading

Is your Family Entertainment Center (FEC) truly maximizing its profit potential? In today’s experience-driven economy, relying on outdated attractions is a recipe for stagnation. To attract modern families, teens, and corporate groups, you need a mix of high-tech, physically engaging, and endlessly replayable attractions. The difference between a low-margin FEC Continue Reading

For a Family Entertainment Center owner, every square foot of your facility is prime real estate. The ultimate goal is to maximize your Return on Investment (ROI) by installing attractions that are popular, reliable, and profitable. While classic arcades have their place, the real financial growth is in a new Continue Reading

In the Family Entertainment Center (FEC) industry, innovation is the key to profitability. Guests are no longer satisfied with passive entertainment; they seek immersive, active, and social experiences. Investing in the right “active gaming” attractions—which blend physical play with digital interaction—can dramatically increase your revenue, boost party bookings, and keep Continue Reading